Read the recipe through before beginning. Be prepared to move quickly as soon as the cake comes out of the oven.
Preheat the oven to 350°F (177°C). Spray a 10×15-inch jelly roll pan with nonstick spray or grease with butter, then line it with parchment paper so the cake releases easily in step 8. Spray or grease the parchment paper as well.
Using a hand mixer or a stand mixer fitted with a whisk attachment, beat the egg whites and ¼ cup (50g) of sugar together on high speed until stiff peaks form, about 4 minutes. Transfer to another bowl.
Using the same mixing bowl, add the egg yolks, remaining sugar, buttermilk, vanilla extract, and vanilla bean seeds. Beat on high speed until light in color and slightly thickened, about 3–4 minutes.
Add half of the whipped egg whites to the egg yolk mixture and beat on low speed for 5–10 seconds to gently combine. Add the remaining egg whites and beat on low speed for another 5–10 seconds. Do not over-mix.
Using a fine mesh sieve, sift the cake flour, baking powder, and salt over the batter. Using a silicone spatula, gently fold everything together until just combined. Do not over-mix.
Spread the batter evenly into the prepared pan. Gently tap or shake the pan so the batter reaches the corners and smooths into an even layer.
Bake for 14–16 minutes, or until the top lightly springs back when touched. Do not over-bake.
Place a large piece of parchment paper or a thin kitchen towel flat on the counter and dust it evenly with the confectioners’ sugar. As soon as the cake comes out of the oven, immediately run a knife around the edges to loosen it from the pan. Carefully invert the warm cake onto the prepared parchment/towel, then slowly peel off the parchment paper it baked on.
Starting with a short end, gently but tightly roll the warm cake up with the parchment/towel. Allow the cake to cool completely while rolled up.
Remove the cake from the refrigerator and let it sit for a few minutes while you prepare the filling.
Using a blender or food processor, pulse the freeze-dried strawberries into a fine powder. Set aside.
Using a hand mixer or stand mixer fitted with a whisk attachment, whip the cold heavy cream on medium-high speed until stiff peaks form, about 4 minutes. Transfer to another bowl.
Using the same mixing bowl, beat the cream cheese on high speed until completely smooth and creamy, about 1 minute. Add the confectioners’ sugar, strawberry powder, and vanilla and beat until combined and creamy. Gently fold in the whipped cream.
Slowly unroll the cooled cake. Spread about half of the filling evenly on top, leaving about a ½-inch border around the edges. Gently roll the cake back up, this time without the parchment/towel. Cover loosely and refrigerate for at least 20 minutes and up to 1 day before slicing and serving.
Pipe or spread the remaining filling on top before slicing and serving. Garnish with fresh strawberries, if desired.
Cover leftover cake roll tightly and store in the refrigerator for up to 3 days.
