Preheat oven to 375° and brush a large baking sheet with 1 tablespoon oil. Add potatoes and season with salt and pepper, then toss until evenly combined. Spread potatoes in an even layer, making sure each fry is spaced apart. Brush remaining 1 tablespoon oil on fries, then sprinkle with herb seasoning, if using.
Bake until fries are golden, flipping halfway through, about 30 minutes total.
Serve while hot.
